Maybe the smartest money actually spent by an entrepreneur would be to conduct a “concept test” which is fundamental marketplace analysis on an providing just before you head over to market. Idea testing can use qualitative or quantitative investigation procedures; most generally, qualitative instruments for example in-person interviews and concentrate groups are picked for their [...]
Archive for January, 2011
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Getting to Know Business Research Methods
Posted by admin on January 29th, 2011
There are many business research methods you can use when you want to find ways to improve your business or expand your clientele. These methods include appreciative inquiry, case study design, face to face questioning, focus groups, interview design, listening, questionnaires and surveys. Each of these methods has its potential benefits and drawbacks, but in [...]
Tags: The Small Business Innovative Research Program (SBIR) – Federal Funding Made Easy
Posted by admin on January 29th, 2011
Small businesses are always on the lookout for opportunity and the Federal Government is a great provider of opportunities for the small guys. However, small businesses typically do not have the resources or expertise on hand to navigate their way through finding, comprehending, and then winning government contracts. Or so they think. Yes, it can [...]